GRBN International Workshop: A global perspective on insights’ ROI

12 March, 10:00-16:00, London

On the 12 March, the Global Research Business Network (GRBN), kicks off Impact Week 2018 by inviting the UK research sector to join them on their global mission to tackle two of the most critical issues facing our sector today: the ROI of Insights and Participant Engagement.

In order to maintain and grow budgets, we must do a better job at demonstrating the business impact of insights and measuring the ROI we deliver. Participants are the life-blood of our sector, and fundamental to our ability to deliver a ROI on insights, but people’s willingness to participate is on the decline as we continue to give them poor experiences.

New report: the 12 March will see the UK launch of the 'GRBN Invest in Insights Handbook' - a practical guide to measuring the ROI of Insights and demonstrating its business value. Attend the workshop to be the first in the UK to learn about and benefit from this ground-breaking initiative.

Attend to:

  • Discover key findings and insights from the latest research-on-research

  • Hear from clients and industry experts and take part in the debate

  • Leave with a concrete list of actions they you implement in your organisations

The programme for the day can be found here.

Who should attend?

  • Client-side managing Insights teams

  • Agency-side managing researcher teams

 In the meantime, you can find out more about the GRBN’s initiatives.

Tickets and booking

The following ticket packages are available

  • £300 early bird rate, available until 15 February, price after this date £395

  • End Clients: Bring a co-worker or agency partner along for free

  • Agencies: Bring an end-client along for free


Sponsorship opportunities

There are two key packages available to sponsor this event. If you are interested in being a key sponsor please contact Andrew Cannon at GRBN on +358 50 522 6922 or to find out more.


Here are some highlights from Impact 2017 - MRS Annual Conference:

  Live from MRS conferences